Windows Grant Campaign Earns $140k from Lead Generation Campaign
Intro
In 2021, the Manitoba government announced a new home windows grant of $5,000 for replacement windows that meet today’s energy standards.
To take advantage of this new opportunity, AdEasy launched a lead campaign on Facebook driving customers back to Polar’s website to learn about the grant and apply for an in-home estimate.
Services
Graphic Design, Facebook Lead Generation, Ad Campaign Management, Dynamic Media, Sales Landing Page, Persuasive Ad Copy
Clients
Polar Windows
The Results
“By far the best team I’ve ever worked with. They truly understood the look I was going for and completely nailed it!”
Using a cross-channel strategy to reach homeowners where they search and socialize.
To spread awareness and generate leads, AdEasy implemented a cross-channel campaign strategy, reaching homeowners on Google, Youtube, Facebook and Instagram.
We designed simple campaign media, included static images, GIF’s, and videos that we tested dynamically on each platform. AdEasy also designed a sales landing page where customers could learn about the program and connect with Polars sales agents.