Preventing Basement Floods Before They Start
Every year, thousands of Winnipeg basements flood because a home’s main sewer line gets clogged and backs up. AdEasy worked with Clean Line to build a new offer that helps prevent it: the Spring Checkup.
The checkup bundles three services: a sump pump check, a mainline sewer cleaning and inspection, and a backup valve inspection. Bundled, the offer saved homeowners $250 compared to booking each service on its own, and it raised Clean Line’s average revenue per home visit by 125%.
Using 3D Animation to Generate Calls
We built Clean Line’s mascot in 3D and produced a series of short videos for the campaign. The Meta ads ran across Facebook, Instagram and other placements and sent homeowners to a custom sales landing page for the offer.
What We Did
- 3D animation and video
- Facebook lead generation
- Ad campaign management
- Sales landing page
- Ad copy
The Results
- 45 calls from the Meta ad campaign
- $24.97 average cost per call
- $350 average service revenue per customer
