Marketing Strategy & Leadership
We build a marketing plan around your goals, budget and growth opportunities. We set priorities, coordinate campaigns and marketing partners, and take ownership of the agreed work.
What We Do
You Run the Business.
We Manage Marketing.
As your business grows, marketing gets more complicated. Google Ads, SEO, your website, social media and outside agencies: it’s a lot to stay on top of when you’re busy running a shop.
We bring it all together. From managing campaigns and coordinating vendors to tracking results and identifying what’s working, we keep your marketing moving in the right direction, so you can spend less time managing marketing and more time growing your business.
Book Your Free Assessment
01 · Services
What Does Your Marketing Need Next?
Some businesses need more demand. Others need a stronger website, better reporting, or someone to take the lead on their marketing. We look at your goals and what you already have in place before recommending where to invest next.
Advertising & Demand Generation
We plan and manage Google Ads, Meta advertising and other relevant channels to reach the right customers, build awareness and generate qualified inquiries.
Websites & Landing Pages
We build and improve websites, service pages and landing pages that help customers find your business, understand your services and get in touch.
Brand Management & Creative
From professional photography and advertising creative to sponsorships and sales materials, we help your business look professional and consistent wherever customers see it.
Local Search & Reputation
We strengthen your visibility in local search, improve your Google Business Profile and support review-generation systems that help customers find and trust your business.
Lead Tracking & Performance Reporting
We track where inquiries come from, what they cost and which channels generate qualified opportunities. Where booking data is available, we connect marketing performance to booked jobs and identify opportunities to improve.
02 · How We Work
Straight Answers.
Clear Ownership.
Good marketing starts with understanding what your business needs, having a plan to address it, and knowing who’s responsible for the work.
Assess
We review your marketing, learn about your business and identify what’s working, what’s missing and where the biggest opportunities are.
Build
We put the right systems in place, whether that’s a better website, stronger advertising campaigns, improved tracking or new marketing materials.
Manage
We manage the agreed marketing activities and partners, track performance and make ongoing improvements. You’ll know what’s happening, who’s responsible and what comes next.
03 · Two Ways to Work With Us
Find the Opportunities.
Then Act on Them.
The free assessment shows you what’s working and where to focus first. The ongoing partnership is how the work gets done, managed and measured, month after month.
Start Here · Free
Free Marketing Assessment
Find out what’s working and what to improve first.
We research your marketing before we meet, talk through your goals and review eight key marketing systems. Then you get a personalized three-page report showing your strengths, potential gaps and the one improvement we’d prioritize first. Where credible numbers are available, it may also include an illustrative financial opportunity.
It’s a diagnostic, not a promise of more jobs. You keep the report whether we work together or not.
Book Your Free Assessment
Then · Ongoing
AdEasy Partnership
We manage and keep improving your marketing systems so you can focus on running your business.
- Marketing leadership and planning
- Campaign management
- Vendor and agency coordination
- Performance tracking and reporting
- Ongoing improvements
The goal is a steady flow of qualified customers and a clearer picture of how your marketing turns into booked work.
See Our Partner Success Stories →
04 · Client Proof · Polar Windows
$115K Ads Budget.
$765K Back in Revenue.
Polar sells premium windows to homeowners who often compare on price. We shot educational videos that explain the Polar difference, then ran them through Facebook lead forms, YouTube and an aggressive Google Search campaign. In 2021, online leads produced 108 deals and $765K in new business, tracked deal by deal in Salesforce.
$765K
New business revenue in 2021
2,044
Leads from Facebook and Google
$6.60
Back for every $1 in ad spend
“We chose AdEasy because they’re focused on digital marketing and emerging technology.”
Stephen Segal, President & CEO, Polar Windows
05 · The Right Partnership
When to Give
AdEasy a Call.
We work best with growing home service brands that need an experienced partner to run their marketing department and the systems that support their growth. That means a partner who understands the trades, is accountable for results, and can clearly explain how each decision affects the bottom line.
You Need More Customers
You want more qualified leads, more of the right customers, and more revenue from the customers you already have.
You Lack Marketing Leadership
You want to expand into new markets, invest in new channels, or have someone run the marketing department for you.
You Need Better Reporting
You want to know how much of your marketing turns into booked revenue, and you want help planning the budget.
