Success Stories · Case Studies

Window Grants Campaign
Earns $140K in New Business

A cross-channel lead generation campaign reached homeowners on Google, YouTube, Facebook and Instagram to promote window rebates.

Polar Windows · March 16, 2022
Window Grants Campaign Earns $140K in New Business
$140K
New business revenue
284
Leads from campaign traffic
10X
Return on ad spend

Turning a New Grant Into New Business

In 2021, the Manitoba government announced a home windows grant of up to $5,000 for replacement windows that meet today’s energy standards.

To make the most of it, AdEasy launched a lead campaign that sent homeowners to Polar Windows’ website to learn about the grant and apply.

Reaching Homeowners Where They Search and Scroll

We ran a cross-channel campaign on Google, YouTube, Facebook and Instagram. Simple campaign media, including static images, GIFs and video, was tested on each platform, and a dedicated sales landing page explained the grant and captured leads.

What We Did

  • Graphic design
  • Facebook lead generation
  • Ad campaign management
  • Sales landing page
  • Ad copy

The Results

  • $140K in new business revenue
  • 284 leads from campaign traffic
  • 10X return on ad spend

Let’s Talk Shop.

Find out what’s working, where your marketing could be missing opportunities, and what to improve first.

01

We Do the Homework.

Before we meet, we’ll research your website, Google presence, reviews and other publicly visible marketing to identify strengths and potential gaps.

02

We Assess Your Marketing.

We’ll discuss your business goals and review eight key marketing systems, from attracting the right customers to turning leads into booked jobs.

03

You Get a Clear Report.

We’ll send you a personalized three-page report showing what’s working, what needs attention and the one improvement we’d prioritize first.

Book Your Free Assessment
Home service owner in his shop reading a printed AdEasy Free Marketing Assessment report