Communicating Value Through Educational Videos

AdEasy developed a series of educational videos to help ADESA Auctions effectively communicate the value and ease of its vehicle consignment services. Sometimes, particularly if your product or service is relatively unique to the market, an educational video helps to dispel any myths or skepticism about your company’s approach or to answer frequently asked questions customers may have.

You’ll notice too, we purposely broke down what could have been one longer (and potentially overly informative) video into easier-to-digest smaller clips that suit the rapid-fire attention spans of social media users very well.

The spokesperson segments of these videos, which were all shot in the AdEasy greenscreen studio, give us the opportunity to humanize your company. Whenever we can feature one of your most well-spoken employees or executive staff members, it makes your communications more authentic and memorable.

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